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Agentforce vs Ava - Stop Building, Start Winning

Stop Building Agents. Start Winning Deals.

While Salesforce asks you to configure Agentforce, Ava shows up ready to work—thinking, acting, and winning like your top seller from day one.

Not All AI Is Created Equal

Agentforce is an AI platform for building and deploying AI agents that automate tasks and enhance customer service. Here's what building and deploying looks like:

Months of Configuration

Agent Builder requires extensive setup, prompt engineering, and Salesforce expertise before agents can function

Generic Intelligence

Generic LLMs without native B2B sales knowledge—you have to teach it how to sell

Admin Intensive

Requires constant maintenance and retooling—someone becomes the full-time agent administrator, tuning workflows and maintaining integrations

Meet Ava

Ava is the AI Teammate That Sells With You

Ava arrives with B2B sales expertise built in—ready to prepare your meetings, join calls, and proactively drive every deal forward.

Live in Days

Right out of the box—no setup, no training, no consultants needed

Effortless to Manage

Lightweight and scalable—learns autonomously without ongoing administration

Sales-Ready Intelligence

Native B2B sales knowledge—Ava thinks and acts like your best seller from day one

See Ava in Action

The Agentforce Promise vs. Reality

Promise
vs
Reality
Low-Code / Vibe Code to Deploy, Configure and Automate
vs
In theory, yes—but in practice, configuring Agents, Topics, and Actions still requires technical admins or consulting partners.
Hybrid Architecture for Balance Precision and Flexibility
vs
"Atlas Reasoning" blends LLMs and rules, but outcomes depend heavily on data quality and manual tuning.
Automate Agents Across All Tasks and Workflows
vs
Instead of deep value in one domain, teams face sprawling automation projects that touch multiple systems, each demanding separate governance, testing, and version control.
Low-Code / Vibe Code
Promise
Low-Code to Deploy, Configure and Automate
Reality
In practice, configuring Agents, Topics, and Actions still requires technical admins or consulting partners.
Hybrid Architecture
Promise
Hybrid Architecture for Balance Precision and Flexibility
Reality
"Atlas Reasoning" blends LLMs and rules, but outcomes depend heavily on data quality and manual tuning.
Automate Agents
Promise
Automate Agents Across All Tasks and Workflows
Reality
Teams face sprawling automation projects that touch multiple systems, each demanding separate governance, testing, and version control.

Agentforce vs Ava: Direct Capability Comparison

One requires months of configuration and technical expertise. The other shows up ready to sell on day one.

Capability
Agentforce
Ava
Pre-call preparation & account research
Requires Agent Builder setup
✅ Autonomous research with deal context
Real-time call assistance
❌ NOT AVAILABLE
✅ Text, voice, or avatar—your choice
During-call intelligence
❌ NOT AVAILABLE
✅ Contextual prompts & battle cards
Post-call follow-up automation
Manual or separate workflows
✅ Auto summaries, emails & next steps
CRM write-back automation
Requires Data Cloud & custom config
✅ Native integration, no complexity
Full sales cycle support
Fragmented across tools
✅ Before, during, after, always available
Pre-built sales accelerators
Custom development required
✅ 20+ ready-to-use templates
Native B2B sales intelligence
Generic LLMs without domain training
✅ Sales Reasoning Model for B2B
Deal strategy & risk assessment
❌ NOT AVAILABLE
✅ Proactive guidance on stalled deals
Competitive intelligence
Static content only
✅ Dynamic, context-aware battle cards
Flexible interaction modes
Chat interface only
✅ Multi-modal: chat, voice, avatar
Available outside of meetings
Limited to configured workflows
✅ Always on, 24/7 access
Out-of-the-box readiness
Months of Agent Builder configuration
✅ Deploy in days without code
Implementation requirements
Technical admin + consulting partners
✅ Self-service onboarding
Ongoing maintenance
Full-time admin for tuning & updates
✅ Self-learning, minimal oversight
Proven time savings per rep
Task automation only
✅ 6-8 hours per week saved
Speed to first value
3-6 months with consultants
⚡ Working teammate in under 1 week
Security & compliance
Enterprise-grade
✅ SOC 2, GDPR-ready
Pre-call preparation
Agentforce
Requires Agent Builder setup
Ava
✅ Autonomous research
Real-time call assistance
Agentforce
❌ NOT AVAILABLE
Ava
✅ Text, voice, or avatar
During-call intelligence
Agentforce
❌ NOT AVAILABLE
Ava
✅ Contextual prompts
Post-call follow-up
Agentforce
Manual workflows
Ava
✅ Auto summaries & steps
CRM automation
Agentforce
Requires Data Cloud config
Ava
✅ Native integration
Full sales cycle
Agentforce
Fragmented across tools
Ava
✅ Always available
Pre-built accelerators
Agentforce
Custom development
Ava
✅ 20+ templates
B2B sales intelligence
Agentforce
Generic LLMs
Ava
✅ Sales Reasoning Model
Deal strategy & risk
Agentforce
❌ NOT AVAILABLE
Ava
✅ Proactive guidance
Competitive intelligence
Agentforce
Static content
Ava
✅ Dynamic battle cards
Interaction modes
Agentforce
Chat only
Ava
✅ Multi-modal
Out-of-box readiness
Agentforce
Months of configuration
Ava
✅ Deploy in days
Implementation
Agentforce
Admin + consultants
Ava
✅ Self-service
Ongoing maintenance
Agentforce
Full-time admin needed
Ava
✅ Self-learning
Time savings per rep
Agentforce
Task automation only
Ava
✅ 6-8 hours/week
Speed to value
Agentforce
3-6 months
Ava
⚡ Under 1 week

Why Teams Choose Ava

"One of the things that's been incredible with Ava has been our capacity to actually automate win reviews and create an artifact with all the detail to our questions, but it's backed actually by referenceable customer quotes, at that level of detail. We've just been able to take that game to another level."
James Frey
James Frey

VP Sales, Coder

Dayforce
"It has been remarkable to see Ava accomplish what we never would have thought possible in primarily intellectual space of sales. I love that we can treat her like a new hire, train her easily and then her capability is then immediately scalable to an infinite number of sales opportunities."
Jennifer Jones
Jennifer Jones

VP of Application Advisory, Dayforce

Gladly
"Ava was easy to set up, effortless to train, and was able to immediately make sense of our existing brand guidelines, product knowledge, and strategic/competitive narrative. Integration with Salesforce, Gong, and GSuite was a matter of minutes."
Christian Eberle
Christian Eberle

VP of AI Strategy and Solutions

The Choice Is Yours

Sales teams don't need more tools to configure. They need teammates they can trust. Ava is ready to work. Are you ready to stop building and start selling?